Toyota's New Campaign Spotlights the Corolla Cross Hybrid with King Bach and SiriusXM®

Image: Toyota's New Campaign Spotlights the Corolla Cross Hybrid with King Bach and SiriusXM  

Toyota has unveiled "Tea Time," a fresh brand film that shines a spotlight on the Corolla Cross Hybrid. Starring the popular digital creator King Bach, the film marks another successful chapter in his collaboration with the automaker. The project demonstrates the brand's commitment to creative and engaging storytelling.

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Toyota and espnW honor 10th class of Everyday Heroes at 2025 Women + Sports Summit

Image: Toyota and espnW honor 10th class of Everyday Heroes at 2025 Women + Sports Summit  

The 2025 espnW: Women + Sports Summit in Ojai, CA, was a remarkable and inspiring event for women athletes and for Toyota. Celebrating the 10th anniversary of the Toyota Everyday Heroes program, the company recognized girls and women who are making a meaningful impact in sports. Each honoree received a $15,000 award in acknowledgment of their accomplishments.

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Toyota Enhances Support for Manufacturing Team Members Through Childcare Center Investments

Image: Toyota Enhances Support for Manufacturing Team Members Through Childcare Center Investments  

One of the biggest challenges parents face is finding dependable care for their children while they’re at work. This can make it harder to move forward in a career or take advantage of professional opportunities. To help ease this challenge, Toyota supports its manufacturing team members by offering expanded and convenient childcare solutions.

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2026 Toyota Highlander Now Offers Standard All-Wheel Drive on Every Trim

Image: 2026 Toyota Highlander Now Offers Standard All-Wheel Drive on Every TrimToyota has made all-wheel drive (AWD) standard on every 2026 Highlander trim. This three-row SUV offers a versatile combination of comfort and capability, making it ideal for daily commutes as well as weekend adventures. The AWD system pairs with a turbocharged engine and automatic transmission to deliver confident performance in a variety of conditions.
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Federal EV Tax Credit & Charger Incentives

Federal EV Tax Credit
Federal incentives are available for new electric vehicle purchases—but not for long. Qualifying buyers may be eligible for up to $7,500 in tax savings through the Clean Vehicle Credit, which is set to expire on September 30, 2025, unless extended. A separate home EV charger tax credit is available through June 30, 2026.
 
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Toyota's Safety Research Center Marks 100th Project

Image: Toyota's Safety Research Center Marks 100th ProjectToyota Safety Sense was developed because Toyota has always placed safety at the core of its mission—long before introducing one of the world’s most respected driver-assist systems. The company has a dedicated division that continually works to advance safety technologies. In 2011, Toyota launched its Collaborative Safety Research Center (CSRC) to strengthen its focus on mobility safety. Since that time, the CSRC has teamed up with universities, hospitals, and top experts to find new ways to reduce crash injuries, better understand driver behavior, and prevent accidents.
 
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EVgo Launches First Fast Charging Stations Under Toyota's Empact Initiative

Image: EVgo Launches First Fast Charging Stations Under Toyota's Empact InitiativeEVgo Inc. has collaborated with Toyota to roll out new fast-charging stations in Baldwin Park and Sacramento, California. These additions are part of Toyota'’'s "Empact" initiative, which focuses on expanding EV charging access in communities that need it most. Each site features advanced 350kW chargers and is thoughtfully placed near everyday destinations such as grocery stores, dining spots, and retail centers. The stations are designed for affordability and can accommodate up to eight vehicles at a time.
 
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Toyota's Way Forward Fund Announces Grants to Help Support Access to Care

Image: Toyota's Way Forward Fund Announces Grants to Help Support Access to Care Through its Way Forward Fund (WFF), Toyota is dedicated to making a meaningful impact on the lives of children affected by traumatic brain injuries (TBIs). By providing crucial financial support, the company ensures these children receive timely diagnoses and the necessary treatment to address both immediate and long-term challenges.
 
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